The infamous Amityville Horror franchise has once again made headlines as the trademark for the name was federally registered for a series of horror films and TV shows by MGM in 2023. This comes after the original trademark, registered in 2002 for nonfiction books about the paranormal, was canceled in 2008.
The Amityville house, known for its dark history and paranormal activity, has undergone renovations and a change in address since the release of the first film. Despite being occupied, the house still attracts curious visitors, although its Street View image on Google Maps remains blurred out for privacy reasons.
Not everyone is pleased with the continued expansion of the Amityville universe. Amityville mayor Dennis M. Siry responded to inquiries about the story with a simple request: “Please don’t.” Film historian Bryan Thomas Norton also expressed his disapproval of the new movies, stating that Amityville lacks credibility in the horror movie genre.
Paula M. Uruburu, a professor emeritus in literature and film who grew up near the Amityville house, emphasizes the real horror behind the franchise – the tragic murder of a family and the impact it had on the community. Despite the ongoing fascination with the Amityville name, she hopes that the true story isn’t overshadowed by the fictional portrayals.
For many, “Amityville” will forever be synonymous with horror, serving as a reminder of the chilling events that took place in the quiet Long Island village. Whether the franchise continues to thrive or fades into obscurity, the name Amityville will always evoke a sense of fear and intrigue.
