Instagram Introduces New “Teen Accounts” with Enhanced Safety Features
Instagram is rolling out a new feature called “Teen Accounts” aimed at providing more built-in protections for young users and added controls for parents. The update comes amidst growing concerns about the safety of teenagers on social media platforms.
The new Teen Accounts will be introduced in the UK, US, Canada, and Australia, with strict controls on sensitive content, muted notifications overnight, and private account settings by default. These changes are designed to prevent the recommendation of harmful material and limit interactions with unknown users.
Parents who choose to supervise their child’s account will have access to see who they message and the topics they are interested in, although they will not be able to view the content of messages. Instagram plans to transition existing teen users into the new experience within 60 days of notifying them of the changes.
The system will rely on users being honest about their ages, with tools in place to verify age if there are suspicions of dishonesty. Additionally, Instagram will use artificial intelligence tools to detect teens using adult accounts and move them back to a teen account.
While these changes are seen as a step in the right direction by some, concerns remain about the effectiveness of such measures. Social media analyst Matt Navarra emphasized the importance of enforcement to ensure that safeguards cannot be easily bypassed by tech-savvy teens.
The introduction of Teen Accounts follows similar moves by other social media platforms to enhance safety features for young users. However, the effectiveness of these measures ultimately depends on how well they are enforced and whether they address the root causes of harmful content exposure.
As social media continues to play a significant role in the lives of young people, the responsibility falls on platforms like Instagram to prioritize the safety and well-being of their users, especially teenagers. The new Teen Accounts feature is a step in the right direction, but ongoing vigilance and accountability are essential to ensure a safer online environment for all.