Efforts to Keep Power-Hungry Data Sites Green Complicated by A.I. Frenzy

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The Race for Data Centers in West Texas: A New Frontier for Energy

West Texas, known for its oil rigs and wind turbines, is now becoming a hotspot for a different kind of industry: data centers. Companies like Lancium are setting up shop in Fort Stockton and Abilene, betting that building data centers close to generating sites will allow them to tap into underused clean power.

With the growth of artificial intelligence requiring huge data centers, proximity to users is becoming less necessary. This shift has led to a surge in demand for electricity, with data centers now drawing up to 100 megawatts of power, compared to just 10 megawatts a decade ago.

However, as the industry expands, questions arise about sustainability. The carbon footprint from construction and operation of data centers is substantial, and their power needs are growing considerably. The Uptime Institute predicts that meeting net-zero goals will become increasingly challenging as demand continues to rise.

Despite these challenges, the data center industry has been investing in renewable power and exploring more sustainable solutions. Sites leasing wind and solar capacity have increased significantly, but demand still outpaces these investments.

As competition grows in the data center market, companies are looking for locations with cheap land and available power. Amazon recently announced a $10 billion project in Mississippi, highlighting the industry’s rapid expansion.

With A.I. expected to account for 10 percent of the global data center power use by 2025, the industry is facing a wave of growth that will require innovative solutions to meet sustainability goals. Lawmakers are also stepping in to propose regulations to ensure data centers operate sustainably and responsibly.

As the data center industry continues to evolve and expand, the race for energy-efficient solutions in West Texas and beyond is heating up, with companies and policymakers alike striving to balance growth with sustainability.

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