Title: A Shtick Seder: A Modern Twist on a Traditional Passover Celebration
In the bustling Bushwick section of Brooklyn, a unique Passover Seder took place that was unlike any other. Hosted by Shtick, a pop-up dinner party series celebrating Jewish culture, this event brought together a diverse group of New York influencers, artists, designers, and more for a night to remember.
Set in the warehouse where Joyva, the kosher candy company, stores its halvah, the Seder featured a glittering table for 100 guests. The atmosphere was lively, with a D.J. playing music and face tattoos adding to the unconventional vibe.
Jacqueline Lobel, the mastermind behind Shtick, aims to create “Jewish communal dining experiences that are sexy.” And this Seder was just that – a sexy and modern take on the traditional ritual meal.
The evening began with a cocktail hour on the factory floor, followed by a service led by Rabbi Arielle Stein, who brought a fresh and stylish approach to the Haggadah. The ceremonial ingredients were served in vintage champagne coupes, adding a touch of elegance to the affair.
Throughout the night, guests mingled, ate, and enjoyed the unique experience. The theme of the evening, “Secret Soviet Seder,” paid homage to Soviet Jews in the 1970s who faced discrimination for their religious beliefs.
As the night came to a close, the traditional chant of “Next Year in Jerusalem” was notably absent, as guests were too engrossed in socializing to return to the table. The war in Gaza loomed in the background, but the focus of the evening was on reconnecting with Jewish ritual and identity.
Overall, the Shtick Seder was a blend of tradition and modernity, bringing together a diverse group of individuals to celebrate Passover in a new and exciting way. As guests left the warehouse, the sounds of laughter and conversation lingered in the air, a testament to the success of this one-of-a-kind event.
