The Rise of Wellness Bachelorette Parties: A New Trend in Pre-Wedding Celebrations
In a shift away from traditional bachelorette party activities, more brides-to-be are opting for wellness-focused getaways to prepare both their minds and bodies for their big day. The trend of wellness travel has taken off in 2024, with destinations like Sedona, Arizona, and Groveland, California, becoming popular choices for these rejuvenating pre-wedding celebrations.
Margaret Wilson, a dermatology physician assistant from Milwaukee, chose to spend her bachelorette party at a wellness spa in Sedona, where she and her closest friends engaged in activities like hiking, meditation, and sound baths. “I wanted a low-stress, meaningful experience with my loved ones,” Wilson said. “This trip enriched my relationship with my friends and myself.”
Christian Davies, the general manager at Mii Amo, the spa where Wilson celebrated, noted an increase in bachelorette parties at wellness retreats. Other spa managers have also seen a rise in demand for these types of gatherings, as brides prioritize their physical, mental, and emotional well-being leading up to their weddings.
Teeona Breon, a landscaping and design plant technician from State College, Pennsylvania, chose Rush Creek Lodge & Spa in California for her bachelorette party, citing the lodge’s natural surroundings and access to Yosemite National Park as key factors in her decision. Breon and her bridesmaids spent their time hiking and connecting with nature, emphasizing the importance of mental and physical well-being in their celebration.
The trend of wellness bachelorette parties goes beyond the typical spa day, with brides opting for longer trips to spa resorts near outdoor destinations. Leticia Fernandez, the spa manager at Grand Velas Riviera Maya in Mexico, highlighted the need for brides to prioritize their well-being before their weddings, while Tammy Pahel, the vice president of spa and wellness operations at Carillon Miami Wellness Resort, noted the popularity of experiences like meditation pods and vitamin IV therapy for bachelorette parties.
While these wellness-focused celebrations can come with a hefty price tag, with some groups spending upwards of $2,000 per person for a weekend getaway, brides like Samantha Lawrence from Calgary, Alberta, are willing to invest in their relaxation and rejuvenation. Lawrence chose Kananaskis Nordic Spa in Canada for her upcoming bachelorette party, drawn to the unique hydrotherapy circuit and serene location in the Rocky Mountains.
As brides extend the wellness focus to all aspects of their pre-wedding celebrations, including menus and gift bags, the trend of mindful bachelorette parties surrounded by good vibes and memories continues to grow. With more brides prioritizing their well-being and seeking meaningful experiences with their loved ones, the rise of wellness bachelorette parties is set to redefine the traditional pre-wedding celebration.
